princess tofu

Privacy Policy

Last updated 29 October 2026

Princess Tofu is a free guide to vegan living. You don't need an account to use it, and we collect as little information as we can.

What we collect

Searching the site. The search box runs in your browser. What you type isn't sent to us.

Hosting. The site is hosted by Cloudflare. Like any web host, Cloudflare processes technical information such as your IP address and browser type to deliver pages and protect the site from attacks. We don't use this to identify you.

Analytics. We may use Cloudflare Web Analytics to see which pages are useful. It doesn't use cookies or track you across other sites, and records only general information such as pages visited, country and device type.

If you accept analytics cookies, we also use Google Analytics 4, which tells us how people find and use the site, such as which pages they visit, how long they stay, what they search for on the site and which links they click. We've turned off Google's advertising features and Google Signals. Google processes this data for us under its own terms and privacy policy.

Newsletter. If you sign up, we use your email address only to send the newsletter. Every email has an unsubscribe link, and we delete your address when you unsubscribe. We never sell or share your email address.

Email. If you email us, we use your message and email address only to reply.

Cookies

We only set non-essential cookies if you accept them. When you first visit, a banner asks whether you're happy for us to use Google Analytics cookies. Accepting and rejecting are equally easy.

  • If you accept, Google Analytics sets two cookies, _ga and _ga_*, which last up to two years and let it recognise repeat visits.
  • If you reject, no analytics cookies are set, and any existing Google Analytics cookies are deleted.

We remember your choice in your browser's local storage, so we don't ask on every page. You can change your mind at any time using Cookie settings in the footer of every page.

We don't use advertising cookies. If that changes, we'll update this page first and ask for your consent.

Our pages link to manufacturers, retailers, restaurants and other sources. Those sites have their own privacy and cookie policies.

Your rights

Under data protection law (including the GDPR) you can ask what personal data we hold about you, and ask us to correct or delete it. Email hello@princesstofu.com. If you're unhappy with how we handle your data, you can complain to the Data Protection Commission in Ireland.

Changes

We'll update this page if anything changes. The date at the top shows when it last changed.